Diaz Roofing

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Project Description

Diaz Roofing: Comprehensive Digital Marketing and Website Overhaull

At Our City Marketing, we had the privilege of partnering with Diaz Roofing to significantly enhance their digital presence. Our journey with Diaz Roofing began with a complete overhaul of their existing website. Initially, their online presence was limited to a single landing page. Recognizing the need for a more robust platform, we transformed it into a fully optimized, multi-page website. Each of their services, ranging from residential roofing to commercial installations and repairs, was given its own dedicated page. This not only improved the user experience but also provided potential customers with detailed information on the various services offered by Diaz Roofing.

Following the redesign, we focused on implementing a comprehensive SEO strategy. We conducted in-depth keyword research to identify the most relevant and high-impact keywords for their industry. Within the first 60 days, our efforts resulted in Diaz Roofing ranking for several targeted keywords, driving increased organic traffic to the site. Our SEO work didn’t stop there. We provided premium backlinking services, securing over 250 high-quality white hat backlinks. These backlinks significantly boosted the site’s authority and improved its search engine rankings.

Understanding the importance of local visibility, we enhanced Diaz Roofing’s local SEO. We listed them on over 50 local search directories, ensuring consistent and accurate information across all platforms. Additionally, we optimized their Google My Business page, enhancing their visibility in local search results and attracting more local customers.

Social media presence is crucial in today’s digital landscape. We created over 90 unique social media posts tailored to engage their audience and highlight their expertise. These posts are part of an ongoing strategy, with new content being posted daily to maintain engagement and drive traffic back to their website.

To complement our organic efforts, we launched a targeted Google Search campaign. This campaign focused on relevant keywords for Diaz Roofing’s services, generating multiple high-quality leads each week. The combination of paid and organic strategies has resulted in substantial growth in their online visibility. Currently, the site ranks on the first page of Google for multiple keywords, and their rankings continue to improve daily.

Our comprehensive approach to digital marketing for Diaz Roofing demonstrates the power of a well-rounded strategy. By combining web design, SEO, local listings, social media management, and paid advertising, we have significantly enhanced their online presence and driven measurable results.

Project Details